Openet appoints Bill Branagh as VP Sales EMEA and APAC

October 18, 2005 - Openet

Dublin, Ireland, 18th October 2005; Openet Telecom, a world leader in real-time charging, advanced mediation, and network-edge rating, today announced that Bill Branagh has been appointed Vice President of Sales for EMEA and APAC. Branagh is responsible for sales of Openet products and professional services, both direct and indirect, in Europe, the Middle East, Africa and Asia Pacific.

With more than 23 years in the telecommunications sector, Branagh brings a wide range of experience to Openet. Most recently Branagh was Director of Worldwide Sales, at Tertio Telecoms and VP, International Sales when Tertio was acquired by Evolving Systems Inc in 2004. Prior to that Branagh spent three years as Executive Director and VP Sales – EMEA, at WatchMark (now Vallent) a global OSS vendor of Performance Management and Service Assurance products to wireless network operators.
“This is a particularly exciting time to be joining Openet. The market is changing significantly and needs a fast, flexible and forward-thinking response from vendors. Openet is very agile and determined to address these changing demands.”, commented Branagh. “As well as a comprehensive product portfolio, Openet has a strong management team, financial stability, and an impressive and growing list of customers globally which I intend to add to in EMEA and especially Asia Pacific.”, added Branagh.
Branagh’s initial focus is to expand the existing sales team in the two regions and to get immediately involved with the major opportunities Openet are engaged in today. Continuing to develop existing and new partnerships and channels will also be a prime objective for Branagh, positioning Openet for further growth and penetration in key markets globally.
“We have had significant success with our real-time charging, advanced mediation and network-edge rating solutions globally. This has been achieved through our strong vision, our fervour for listening to Operators and our ability to react to their changing demands coming from their client base. Bill’s experience and leadership skills are exactly what we need to continue this trend of market penetration and to expand it into all areas of EMEA and Asia Pacific.”, stated John Rainger, CEO of Openet Telecom.
About Openet
Openet is a leading worldwide provider of event processing and transaction management solutions. The Transactional Intelligence of the company's solutions extracts increased value from diverse service provider networks, enabling rapid introduction of new services and reliable, cost-effective management of existing services. Openet is focused on delivering best-in-class network edge solutions and specialized engagement processes that create business value from network activity. A global company, Openet's implementations include long-running engagements with the world's leading service providers such as British Telecom, Orange, AT&T and Verizon Wireless. For more information, visit


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