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COMPETING AND WINNING IN THE DIGITAL MARKETPLACE
Orange Poland is a leading telecommunications provider offering mobile, fixed, voice, broadband and TV services with a customer base of over 20M. As part of one of the world’s leading mobile groups, the quality of mobile services delivered needs to be of consistent high quality that the Orange brand demands, while at the same time controlling costs.
Openet supplied Policy Manager and Evolved Charging to Orange Poland to deliver the following use cases:
- Implement fair usage restrictions on data plans to manage congestion on the network
- Offer a range of subscription service passes with higher QoS for subscribers to purchase on top of their monthly tariffs
- Impose QoS rules based on device categories
- Manage session level QoS based on subscriber’s balance status and usage of subscription services
Openet also deliver a suite of managed services to Orange Poland such as on-site assistance, solution assurance certification and operational readiness certification.
Offering a range of tiered services with higher QoS enables Orange Poland to deliver more segmented offers to their subscribers. Those willing to pay more for additional subscription services are awarded with a higher QoS resulting in better value to the subscriber. In addition, device type and fair usage restrictions ensure that Orange Poland effectively manages its network delivering high quality data services to their entire subscriber base. Openet interoperates with a wide array of vendors across the network.
"We need to be able to compete and win in the digital marketplace. This means that we must have the agility to be able to react very quickly and cost-effectively to any new market opportunities. Having policy and charging with pre-packaged use cases gives us the edge we need to best serve our customers today, but also to be able to move quickly to roll out new services in the future."
Krzysztof Kozlowski, Platforms and Convergent Network Development Director, Orange Poland