IBM Creates New Center of Excellence
February 15, 2011 - Openet
The center helps service providers with new technologies to meet bandwidth demands and increasing customer service requirements driven by the growing use of smartphones, tablets, devices and the mobile Web.
The expanding gap between increased network traffic volumes and data services revenues has made it difficult for the mobile operators to provide the level of bandwidth customers need in real-time. Communications service providers are faced with re-evaluating how their bandwidth is allocated so they are able to offer customers the bandwidth required for a particular service precisely when they need it.
Communication service providers, through Openet's (News - Alert) suite of proven solutions, are allowed to control network traffic, monetize new and existing services, and guarantee quality of experience for mobile device users.
To provide communications service providers the ability to control, monetize, and personalize services for their subscribers, the new IBM Dynamic Service Control Center of Excellence combines IBM technologies with the Openet platform.
Openet provides mediation, rating and charging, balance, subscriber and policy management capabilities, along with analytics for all functions. The service providers, through Openet, are allowed to charge resulting usage against a pre- or post-paid account.
IBM’s (News - Alert) leadership in analytics for the communications industry is expanded by the center, recognizing the need for providers to test and adopt new intelligent service control technology. The clients of IBM, with the help of center are allowed to:
- Test new technology and proofs of concept in a "sandbox" environment;
- Access a global pool of experienced subject matter experts in IBM and Openet technologies;
- Access custom training tailored to Openet applications for intelligent service control;
- Access and obtain support for other solutions including the IBM Cloud Service Provider Platform and the Service Provider Delivery Environment;
- Support in using real-time analytics from Openet as well as IBM business analytics optimization resources including IBM Netezza, Unica and Cognos (News - Alert) software;
- Integrate IBM and Openet solutions in their own environment.
"The launch of IBM's Dynamic Service Control Center of Excellence based on the Openet platform demonstrates our commitment to deliver integrated joint solutions to our clients," said Niall Norton, CEO of Openet, in a statement. "IBM has a proven track record in delivering solutions that enable new business models and services. IBM and Openet will help our clients differentiate their capabilities now and in the future, in an environment that simulates today's network challenges."
The new Center of Excellence is based in IBM's Telecom Solutions Lab in Austin, Texas.
It will allow clients to access IBM's global capabilities including the IBM Telecom Business Analytics and Optimization Center of Excellence based in Dublin, Ireland.
"Communications service providers are looking for ways to differentiate themselves while efficiently managing the increasing demands on their networks," said Scott Stainken, general manager, IBM Global Telecommunications Industry, in a press release. "Real-time service control is a powerful tool to differentiate the subscriber experience, allowing more customized services, while deep analytics allows providers to create more targeted customer interactions. IBM's technology expertise combined with Openet's platform gives providers powerful new insight to grow their business and speed the adoption of next generation solutions."