Reduce Churn

Industry retention surveys have shown that, while price and product are important, most people leave a service provider because of dissatisfaction with the way they are treated. They are also far more likely to tell their friends and family about negative service experiences.

As mobile markets mature, 'switchers' with existing service plans become a larger segment than first time customers. There is a significant investment in acquiring each mobile customer and operators are now focused on re-balancing their retention and acquisition efforts to extend the customer life-cycle and to improve their overall profitability.

Communication and customer engagement is the heart of successful retention and churn reduction. Openet enables operators to engage with customers at unprecedented depth, enabling improved customer experience and reduced churn.

• Smartphone applications to engage customers with real time usage and charging data
• Smartphone applications to enable user provisioned services and self defined controls
• Real-time loyalty campaigns linked to usage thresholds
• Real-time advice of charge and notifications to prevent bill shock
• Parental controls to set usage limits & call blocking leading to 'sticker' groups of customers

Openet empowers operator and service provider innovation through it's robust, extensible and agile Service Optimization Software, enabling them to make the most of their networks and customers. Openet's SOS enables real-time service delivery by controlling access to network resources, monetizing services, gaining visibility into resource and service consumption, and personalizing the customer experience.